Privacy Policy
Local Rank Tracker respects your privacy and is committed to protecting the personal information you provide when using our website, application, and related services.
This Privacy Policy explains what information we collect, how we use it, when it may be shared, and the choices and rights available to you. By accessing or using Local Rank Tracker, you acknowledge the practices described in this Privacy Policy.
Last Updated: October 2026Local Rank Tracker is committed to handling your information responsibly. This page describes the types of information we collect, how we use it, and the rights you may have over your data. If anything is unclear, please reach out and we will be happy to help.
Information We Collect
We may collect information directly from you, automatically when you use our services, and from third-party services you choose to connect or interact with.
Account Information
When you create or manage an account, we may collect information such as:
- Name
- Email address
- Company or business name
- Account credentials
- Profile information
- Subscription or plan information
Local SEO and Project Data
When you use Local Rank Tracker, you may provide data related to your SEO campaigns, including:
- Business names
- Business locations
- Website URLs
- Keywords
- Search locations
- Ranking scan settings
- Competitor information
- Citation research data
- Scan history
- Reports and campaign information
This information is used to provide the features and functionality of the platform.
Billing Information
If you purchase a paid plan, payment information may be processed by a third-party payment provider. Local Rank Tracker may receive limited billing information such as:
- Billing name
- Billing email
- Subscription status
- Transaction reference
- Plan information
Communications
If you contact us, we may collect:
- Your name
- Email address
- Company information
- Message content
- Support requests
- Technical details you provide
- Any files or screenshots you voluntarily submit
Information Collected Automatically
When you visit our website or use the Local Rank Tracker application, certain information may be collected automatically.
This may include:
- IP address
- Browser type
- Device type
- Operating system
- Referring URLs
- Pages visited
- Features used
- Login activity
- Session information
- Approximate location derived from technical information
- Usage and performance data
- Error and diagnostic information
We use this information to operate, secure, analyze, and improve our services.
How We Use Your Information
We may use information collected through Local Rank Tracker to:
- Create and manage user accounts
- Provide local rank tracking features
- Run ranking scans
- Process keyword and location data
- Display ranking history
- Provide competitor insights
- Support citation research
- Generate reports
- Track account credit usage
- Manage subscriptions
- Process billing
- Respond to customer support requests
- Improve product performance and usability
- Diagnose technical problems
- Prevent fraud and misuse
- Protect the security of our platform
- Send important service communications
- Comply with legal obligations
Where permitted, we may also use contact information to send product updates, educational content, or marketing communications. You can unsubscribe from marketing emails at any time.
Cookies and Similar Technologies
Local Rank Tracker may use cookies and similar technologies to help operate and improve the website and application. These technologies may be used for:
Essential Cookies
Required for functions such as authentication, account access, security, and session management.
Preference Cookies
Used to remember settings and preferences.
Analytics Cookies
Help us understand how visitors and customers use the platform so we can improve functionality and user experience.
Marketing Cookies
Where applicable and permitted, these may help measure campaigns or deliver relevant marketing content.
You may be able to control cookies through your browser settings or any cookie controls available on our website. Disabling certain cookies may affect platform functionality.
How We Share Information
We may share information with trusted service providers when necessary to operate Local Rank Tracker. These providers may include companies that support:
- Cloud hosting
- Database infrastructure
- Payment processing
- Email delivery
- Customer support
- Analytics
- Security
- Error monitoring
- Infrastructure and technical services
Service providers are permitted to process information only as necessary to perform services on our behalf and subject to appropriate contractual obligations.
Legal and Security Disclosures
We may disclose information if we reasonably believe it is necessary to:
- Comply with applicable laws
- Respond to valid legal requests
- Enforce our Terms of Service
- Investigate fraud or misuse
- Protect our users
- Protect Local Rank Tracker
- Prevent security threats
- Protect the rights, property, or safety of others
Business Transfers
If Local Rank Tracker is involved in a merger, acquisition, financing, restructuring, sale of assets, or similar business transaction, user information may be transferred as part of that transaction.
Where required, we will provide appropriate notice regarding changes affecting your personal information.
Data Retention
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy. Retention periods may depend on factors such as:
- Whether your account remains active
- The type of information involved
- Contractual requirements
- Legal obligations
- Security requirements
- Fraud prevention needs
- Billing and accounting requirements
When information is no longer required, we may delete, anonymize, or securely dispose of it.
Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information against:
- Unauthorized access
- Loss
- Misuse
- Disclosure
- Alteration
- Destruction
However, no online system, transmission method, or storage technology can guarantee absolute security.
Your Privacy Rights
Depending on where you live, you may have certain rights relating to your personal information. These may include the right to:
- Request access to personal information
- Request correction of inaccurate information
- Request deletion of information
- Request a copy of your information
- Object to certain processing
- Restrict certain processing
- Withdraw consent where processing is based on consent
- Opt out of marketing communications
- Exercise applicable data portability rights
To submit a privacy request, contact us using the details provided below. We may need to verify your identity before completing certain requests.
Account Information
You may be able to review or update certain account information directly from your Local Rank Tracker account. If you want to close your account or request deletion of personal information that cannot be managed through your dashboard, contact our support team.
Certain records may be retained where required for legal, security, billing, or compliance purposes.
Marketing Communications
If you receive marketing communications from Local Rank Tracker, you may unsubscribe using the link provided in the email. Even if you opt out of marketing emails, we may still send necessary transactional or service-related messages, including:
- Account notifications
- Security alerts
- Billing information
- Subscription notices
- Important product or policy updates
Third-Party Links
Our website or application may contain links to third-party websites or services. Local Rank Tracker is not responsible for the privacy practices, security, or content of third-party websites.
We encourage you to review the privacy policies of third-party services before providing them with personal information.
International Data Transfers
Local Rank Tracker and its service providers may process information in countries other than the country where you live.
Where required by applicable law, we use appropriate safeguards for international transfers of personal information.
Children's Privacy
Local Rank Tracker is not intended for children under the minimum age required by applicable law. We do not knowingly collect personal information from children in violation of applicable privacy laws.
If you believe a child has provided personal information to us, please contact us so we can review and take appropriate action.
Do Not Sell or Share Personal Information
Local Rank Tracker does not sell personal information in exchange for money. Depending on applicable privacy law, certain advertising or analytics activities may be considered "sharing" or targeted advertising. Where required, eligible users may request to opt out of such activities.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect product changes, legal requirements, security practices, new features, or changes to how information is processed.
When we make changes, we will update the Last Updated date at the top of this page. For material changes, we may provide additional notice where required.
Contact Us
If you have questions about this Privacy Policy, your personal information, or your privacy rights, please contact us.
We're Here to Help With Privacy Questions
If anything in this Privacy Policy is unclear, or if you would like to exercise a privacy right, contact our team and we will respond as quickly as possible.